Jay GajjarSenior Software Engineer

Websites and landing pages

Figma to WordPress and HTML conversion, hand-coded from your design

I turn approved designs from Figma to WordPress, Elementor or clean HTML/CSS, matching the file, working on every screen size and staying easy to edit. Every build is hand-coded, so you get markup a developer can read and editing controls your team or client can use without breaking the layout. You work directly with me, from the first look at your file to handover.

ContactHire on Fiverr (opens in a new tab)Available for new projects. I reply within an hour during working hours.

What’s included

  • Figma to WordPress as a custom block theme or a classic theme with editable fields
  • Figma to Elementor builds using global colors, global fonts and reusable templates
  • Figma to HTML conversion service: semantic HTML, modern CSS and minimal JavaScript
  • PSD to HTML conversion services and an XD to HTML service for older design files
  • Responsive layouts for every breakpoint in your file and the widths in between
  • Accessibility basics: landmarks, heading order, focus states, contrast checks and alt text
  • Design tokens carried into theme.json or CSS custom properties
  • Interactions from the prototype: menus, accordions, tabs, sliders, hover and motion states
  • White-label delivery for agencies, with no developer credits in the code

What a Figma to WordPress conversion service delivers, and who it is for

A Figma to WordPress conversion service starts where the design ends. You have approved screens; I turn them into templates, components and editing controls, with every spacing, type and color decision carried over from the file.

The people who usually send me files are designers who do not want to write code, agencies with more design work than development capacity, and businesses whose designer delivered the Figma file and moved on. If you do not have a design yet and need the whole project planned, custom WordPress development is the better starting point.

Not every design should become a WordPress site. A single campaign page that rarely changes can be lighter and faster as static HTML, which is why this service covers HTML output too. My guide to landing page vs website helps if you are unsure which one you need.

Why hand-coding beats one-click design converters

Plugins and AI tools that promise one-click export from a design file are fine for a quick prototype. On real projects they tend to produce absolutely positioned or deeply nested boxes, fixed pixel widths that break between breakpoints, class names nobody can maintain, and images exported at the wrong size. The page looks right at one width, falls apart at others, and the editor has no idea which parts are meant to change.

I read the file the way the designer intended it. Auto layout becomes flexbox or grid, components become reusable blocks or templates, variables and styles become design tokens, and text styles become a type scale with fluid sizes. Where the file is ambiguous (a missing tablet layout, an undefined hover or error state, a heading that will be twice as long in German) I ask rather than guess, and I flag it before the build starts, not after.

Figma to Elementor, block theme or HTML: choosing the output

The right output depends on who edits the site after launch and how often the layouts change.

  • Figma to Elementor when a marketing team wants to assemble new pages from your sections. I set global colors and fonts from the file, build each section once as a saved template, and keep containers shallow so pages stay fast
  • A custom block theme when the client edits content often but the design should stay consistent. Each component becomes a block or pattern, theme.json holds the tokens, and editors only change what they should
  • A classic theme with custom fields for structured content such as team members, locations or product specs, where editors fill in fields and the template controls the layout
  • Figma to HTML when the site is small, rarely changes, or will be placed inside another system such as a Laravel app
  • Older PSD to WordPress and XD projects follow the same choices; only the measuring takes longer, because those files rarely have components or auto layout

Pixel-accurate, responsive and accessible by default

Pixel-accurate means the build matches the file at the frames you designed: spacing, type sizes, line heights, colors and alignment. I compare the build with each frame side by side before you review it, and I send a short list of places where I departed from the file on purpose, for example to keep text readable at 360 pixels wide or to fix a contrast failure.

Responsive means it also works between your frames. Designs usually arrive at one desktop and one mobile width, while real visitors use tablets, small laptops and wide monitors. Fluid type and flexible layouts keep things from jumping or overflowing at the widths nobody drew.

Accessible means semantic headings and landmarks, keyboard navigation with visible focus, labels on every form field, alt text, reduced-motion support and color contrast checked against WCAG AA. This website, which I built and which scores 100 for accessibility in Lighthouse, follows the same rules.

Why designers and agencies hire me for design-to-code work

I am a senior PHP engineer who also does on-page SEO, so a build arrives with clean heading structure, editable meta titles and descriptions, schema markup and fast loading from day one. You deal directly with me, the developer who writes the code, with no account manager in between.

For agencies, I work white-label: your brand on the handover, your client relationship, my code. My white-label development page explains how that works. I am based in India and work remotely with clients in different time zones, and we agree on update times at the start. My client builds are private, so they are not in the public portfolio, but I can walk you through relevant work on a call.

What affects the cost and timeline of a design conversion

I give a fixed quote per project after seeing the file, on a short call or from a written brief, with a dated plan. The drivers are:

  • The number of unique templates and components, rather than the total number of pages
  • The output: HTML, Elementor, or a custom theme with blocks or fields
  • How complete the file is: mobile and tablet frames, hover and error states, an organized component library
  • Interactions and animation beyond menus, accordions and simple transitions
  • Content entry, forms and integrations with CRM, email marketing or booking tools
  • Multilingual needs and any content migration from an existing site

How the work runs

  1. File review

    You share view access to the Figma file, or the XD or PSD files. I check components, styles, breakpoints and missing states, then send my questions with a fixed quote.

  2. Build plan

    We agree on the output, the list of templates and blocks, what editors may change, and the browsers and devices to test on.

  3. Components first, on staging

    I build shared components first, then templates, on a staging URL you and your client can open. Fonts, icons and images are exported from the file and optimized.

  4. Side-by-side QA

    Every page is checked against its frame at each breakpoint, then tested for keyboard access, contrast, forms and page speed.

  5. Handover

    You get the theme or HTML source, a short editing guide for the client, and either deployment to the final host or a package your agency can install.

Tools and technologies

  • Figma and Dev Mode
  • Adobe XD and Photoshop files
  • WordPress 7.x
  • Block themes and theme.json
  • Elementor
  • Advanced Custom Fields
  • HTML5 and modern CSS
  • JavaScript
  • Bootstrap
  • Lighthouse and axe accessibility checks
  • Git

About past work

Client work for this service is private, so it is not shown here. On a call I can walk you through comparable projects, what was done and how it turned out. The case studies show how I approach engineering problems in general.

Questions

  • Should I choose a hand-coded theme or Elementor for my Figma design?

    Choose a hand-coded theme when speed and a consistent design matter most, and Elementor when the client wants to build new layouts without a developer. A coded theme usually loads lighter and resists layout drift, while Elementor gives editors more freedom at the cost of heavier pages. I explain the trade-off for your specific file before quoting.

  • Will the website be pixel-perfect?

    It will closely match your frames at the widths you designed, and I list any deliberate departures, such as text that needs to wrap on small phones. Browsers render fonts slightly differently, so identical pixels on every device is not realistic, but spacing, sizes and colors follow the file.

  • Do automatic Figma to WordPress plugins work?

    For simple layouts they can give you a starting point, but on real designs they usually produce bloated markup, fixed widths and pages a client cannot edit safely. Responsive, component-based designs still need hand-coding, which is the work I do.

  • What do you need from me to start?

    View access to the Figma file (or the XD or PSD files), font files or licenses, logos and images at full size, and the final text if you have it. If mobile frames or interaction states are missing, tell me how much design freedom I have to fill the gaps.

  • Can my client edit the website after handover?

    Yes. Editable parts are set up as blocks, patterns, fields or Elementor templates, with the design locked where it should be, so the client changes text and images without breaking the layout. I include a short editing guide written for non-technical editors.

  • Do you offer PSD to HTML and XD to HTML conversion?

    Yes. Photoshop and Adobe XD files go through the same process as Figma, though they rarely use components or auto layout, so measuring takes longer. Adobe is no longer actively developing XD, so many teams move to Figma, but I work from whichever file you have.

  • Do you work white-label for design agencies?

    Yes. I build under your agency's name with no credits in the code, sign an NDA if you need one, and deliver to your staging server or your client's host. You keep the client relationship.

Further reading

Tell me what you are building.

A few lines about the project, who will use it and when it needs to ship are enough to start. You get a straight answer on whether figma to wordpress and html is the right fit, and what it would take.

Status
Available for new projects
Reply time
I reply within an hour during working hours.
Working hours
9 AM to 9 PM IST (UTC+5:30)
Languages
English, Hindi, Gujarati

How pricing, payments and terms work

Prefer email? Write to jaygajjar.dev@gmail.com.